
Creators are increasingly on the ground when their communities need them most — at immigration demonstrations, protests, boycotts, and other moments of civic tension. That presence matters. Especially in local news deserts and communities underserved by mainstream media, creators are the ones keeping their audiences informed in real time.
But showing up to these spaces carries real risk. Physical confrontations, legal gray areas, and digital exposure are part of the landscape right now. Every creator needs to be prepared.
That’s why we created the Creator Safety Guide.
Written by veteran journalist Brittany Shammas, it’s a comprehensive framework for assessing risk, protecting yourself, and continuing to do your work — even in high-stakes situations. Whether you’re planning your first demonstration coverage or you’ve been doing this for years, there’s something in here for you.
The guide covers:
Planning ahead: Risk assessments and best practices before you go
Personal protective equipment (PPE): What to consider adding to your toolkit
Know your rights: Your legal rights as a newsgatherer and community member
On the scene: Using situational awareness to stay safe in real time
Interactions with law enforcement: How to de-escalate while continuing to document
Coverage guidelines: Accurate reporting from demonstrations and trauma-informed approaches when covering communities in crisis
Digital security: Protecting yourself online — even if you never do on-the-ground work
Mental health: Sustaining yourself through emotionally charged coverage
Some of this material is heavy. We want you to engage with it anyway because the creators who are most prepared are the ones who can keep showing up.
This guide is the first step in NCC’s safety initiative. We’re committed to building out more resources for the creators in our nationwide network, and we’ll be sharing more soon. If you’re interested in partnering on this work, reach out at [email protected].
Creators, take our survey
Where do you get the information you use to keep your community informed? Do you have personal or firsthand experience because of your background or profession? Are you relying on news outlets or research papers for information? Do people in your community – online or otherwise – provide you with information to look into?
We want to better understand where you get your information and how you vet or verify the information you use.
What we’re writing

Information-focused creators tend to describe their work more specifically, such as educator, storyteller, or organizer. Just don’t call them an influencer.
What we’re reading
Center for News, Technology, and Innovation: Survey: Americans Who Rely on Content Creators or Influencers for News Are Active Consumers Who Value the Role of Journalism in Society
Scalable: IRL Events Are the New Influencer Trips
Influencer Journalism: Your Next Creator Partner Might Be a Professor
Chaotic Era: On Facebook, it now pays to post about politics
Trusting News: Copy this FAQ template to explain your reporting